The Outsourcing Trend: A Fad Or Here To Stay?

Outsourcing has been gaining momentum globally in recent years. Yet often I hear business owners say they can’t afford to outsource aspects of their business but, when questioned, it becomes apparent that they have focused solely on the out-of-pocket costs without considering the benefits and overall cost-savings available to the business. Why outsource? Outsourcing is…

How Zerobooks helps accountants cross ‘The Value-Add Chasm’

We all have our favourite presenters, and I was excited to see one of mine presenting again at Xerocon. I’ve seen Michael ‘MC’ Carter of Practice Paradox at several conferences now, and was keen to hear what he had to say this time. His concepts of the “conveyor belt” and the “gradient of the decision…

Why Most Business Plans Are Useless Crap, And Why Your Business Needs Only A 3-Page Business Plan (Part 2)

In Part 1 I explained why you only need a 3-Page Business Plan that addressed 3 Critical Factors and answers 6 questions for each. In this post I outline my suggested structure for each page… Page 1: Marketing Page 2: Production Page 3: Financial The first page should be about the marketing aspects of your...